home
services work approach contact
p: 617.913.1129
e: gideona@xd360.com

Richmond Braves]

 


Project]
The Richmond Braves are the Triple-A farm team for the Atlanta Braves.

The Richmond Braves engaged xd360 to re-design their site to update the look and feel to bring it in line with many other web-sites for minor-league baseball teams.  The branding of the existing site wasn't connected with the team brand. Navigation was difficult and visitors to the site could not easily find needed information like game times and online ticket purchasing.

Redesigned site went live in spring, 2004. 

Approach]
  • Conducted competitive assessment of other minor and major league team sites.
  • Developed an updated look and feel.
  • Designed the information architecture, user scenarios, and created the visual design to expand upon the Richmond Braves' brand character.
  • Developed page templates for the site.

Services]
  • Creative solution
  • Visual design, information architecture
  • HTML and Javascript coding
top

services | work | approach | contact | home

Other Case Studies
Retail:
Dunkin'Donuts
Allied Domecq Multibrand
TNT Vacations
Polaroid
Richmond Braves

Financial/Insurance:
FHLB Boston
Fleet FileTrust
Fidelity Investments
Providence Washington

Technology:
Heroix
eYak
Infolibria

Consulting:
Zefer
Causemedia

Non-Profit:
Samaritans of Greater Boston

B2B:
W. W. Grainger/Orderzone